SOORYEOHAN is an authentic Korean herbal (Hanbang) brand that reinterprets, in a modern way,
the hidden secrets of outstanding beauty (Sooryeo: 秀麗) handed down over many generations.
SOORYEOHAN, the efficacy-focused herbal brand, strengthens your skin's vitality and imparts life force,
nurturing skin that is more graceful and radiant.
SOORYEOHAN's new story began with a question: "Could the ingredients best suited to our skin lie in the most Korean nature, grown in our own land?"
We believed that Korean ginseng, a noble gift of nature renowned for its exceptional quality, is the very key to granting our skin enduring beauty. To deliver this precious ingredient to the skin with ultimate efficacy, we created a new efficacy-driven Hanbang by adding SOORYEOHAN's own herbal bio-technology.